Medical Provider Directories
The internet has given people the ability to read reviews of services and professionals from other “normal” people. This has made reviews, especially positive ones, a significant part of marketing for doctor’s office in modern times. While there are big names that cover all sorts of industries, such as Yelp and Angie’s List, there are many other listing sites focused on the medical industry. We’ll take a look at some of the best out there and why you need to get listed on them if you are serious about growing your medical practiceand your client base.
Healthgrades: Healthgrades is the leading doctor listing site today. Boasting a whopping 19 million views per month, it has one of the highest amounts of traffic you can find. The two main attractions of the site are the huge database of doctors, physicians, and dentists that you can become a part of, and the medical information that they frequently post articles about.
Vitals: With over 3.4 million views a month, Vitals is second to Healthgrades regarding traffic for a doctor listing site. However, it’s not to be ignored. It allows doctors and professionals to respond to the reviews that are left as well, which is a huge plus for combating fraudulent and malicious reviews.
Wellness.com: Wellness.com is much like the other doctor listing sites, but it also has a resource for health information built into the site, which can help bring visitors on the site who will ultimately end up at your doorstep.
CareDash: CareDash is relatively new, but very much worth the effort of making a profile on the site due to their growing user base. They also encourage fully fleshed out reviews, which can prevent the “drive-by” negative reviews that can sometimes be placed by competitors.
WebMD: While doctor listings aren’t WebMD’s main focus, they are still worth checking out. WebMD is a huge brand name and has a large amount of traffic and almost always ranks highly in Google searches. Just having a profile backlink from WebMD can do a lot for your practice’s web site.
While the sites listed here are some of the best, it always advisable to register for as many listing sites and directories as possible. A significant reason for this is to be able to respond to reviews and ensure that the information provided by these sites is accurate and up to date. Not only does it increase your visibility across platforms, but it can also help with your SEO for Medical Practices. Any medical practice with a web presence should be working toward a page 1 ranking on Google. Having a claimed profile page with a link back to your website is a significant factor for ranking on Google.
It can be a lot of work to do all of this. That’s why it can be a good idea to hire professionals like Telos Digital Marketing to take care of the grunt work involved in claiming all of the many profiles you can get for your doctor’s office. The trained and experienced marketers at Telos will identify the best profiles for you and your needs. Give us a call today to get started.
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